Display Remarketing at Illuminate Digital

Display remarketing is essential and often the most successful form of PPC. Chase customers who’ve left the sales funnel and find a new way to engage with them.

We send your customers to pages that convert


If at first you don’t succeed, then try, try again. If someone visited your site before and didn’t convert, it’s unlikely they’ll change their mind if you take them back to the same page.

Remarketing landing pages are designed to give the customer the extra information they need, so they have little to no reason to leave your site without making a purchase. We’ll identify any missing elements and help you make that ‘Buy Now’ button irresistible.

Don’t miss an opportunity to show products to a warmer audience


One of the biggest errors in remarketing is propositioning customers with images and ads displaying products they’ve already bought. It’s pointless, annoying for the customer and proof the dynamic remarketing strategy has been set up wrong.

We’ll never show product remarketing ads to people who’ve already bought the item. Our experience of running many campaigns across a variety of sectors means we have uncovered the perfect remarketing settings, so your ads remain relevant to your customers.

Video can re-engage your website visitors


YouTube is the second biggest search engine in the world. We’ll advise you on how you can easily and effectively use great video content to remarket and re-engage with customers using YouTube. The results can be fantastic as a simple visual prompt reminding customers of your brand can be enough to encourage them to revisit your site.

Illuminating Fact: Conversion rates for remarketing can be as high as 40%