We help our clients in many ways. Below are just a few
Successful advertising is all about understanding your target audience. Get this wrong and your message will fall on deaf ears. Paid search is exactly the same: the better you understand the audience that’s searching for your product, when and why they might be searching for it, then the more successful your paid advertisements will be. Unlike many agencies, we’ll strive to become knowledgeable and familiar with your industry before targeting keywords.
- Keyword research
- Account auditing
- Campaign planning
We believe that the art of successfully advertising on social media platforms like Twitter and Facebook, is to identify your core target audience. Let us help you wade through the amazing and highly sophisticated data available on each social media platform. Together we’ll identify the habits, likes and hates of your key demographic so you can successfully find them and talk to them about your products or services.
- Audience profiling
- Social media remarketing
- Content creation
Google and Bing shopping reaches millions every day and is fast becoming the consumers preferred way to buy online. If you’re business isn’t selling on these channels already, then chances are you’re missing out on profitable sales.
- Merchant centre setup
- Feed optimisation
- bidding and ongoing optimisation
No one knows your business and industry better than you and your staff. But if you’re new to digital, not understanding how to use that expertise to its full effect means you could be wasting valuable skills and talent. Tracking is key to the success of any Digital Marketing activity and we don’t start any campaigns without it.
- Google Analytics
- Facebook Pixel
- LinkedIn Insight Tag
- Twitter Analytics
No one enjoys irrelevant emails landing in their inbox. They don’t get opened, go to spam and at worse can cause your audience to unsubscribe from your mailing list.
- Database segmentation
- Email template building
- Email marketing automation set up
- Abandoned basket campaigns
- Email marketing strategy
Creepy, but essential, remarketing is all about chasing the customers that may have got away and finding an alternative method to engage with them. Both Google and Bing provide the tools needed to target people who have visited your website before, but didn’t convert first time round. This is often the most successful form of PPC.
- Dynamic remarketing
- YouTube remarketing
- Remarketing lists for search ads
More than 6 in 10 (63%) consumers in key e-commerce markets start their online shopping searches on Amazon, topping the percentage of those who start their purchase journeys on search engines. Amazon PPC will ensure your products are seen at the top of Amazon search results pages.
- Sponsored product ads
- Sponsored brand ads
- Sponsored display ads